OOUX is a philosophy and set of principles that helps UX designers break down complexity, understand convoluted business requirements, synthesize research, and facilitate collaboration with stakeholders, SMEs, and developers. Armed with OOUX, teams can create more efficient digital products that are easier to design and develop—and easier for users to understand. WIN. WIN. WIN.Learn more about OOUX
In this article, Sarah Barrett talks about how mapping can improve digital experiences. She also tackled the 4 steps to make our digital experiences mappable.
In this article, Sophia V Prater explains how you can use her object-oriented UX methodology to create intuitive digital products devoid of clutter. According to Sophia, broken objects are one of the biggest user experience fails.
"Advice Giver" Sophia Prater and "Advice Seeker" Joseph Duteil discuss OOUX and how the idea is rooted in practice starting with a project for CNN in 2012, and how it has evolved into a repeatable approach, helping UXers tackle any type of app, site or software.
All too often, we end up brushing complex business rules and information architecture aside in the name of “low fidelity.” In this talk, Sophia goes over four main sources of complexity and how Object-Oriented UX can help wrangle them. You’ll learn about the tough questions you should be asking early on—to make the rest of the project easier and more successful.